AI Employees for
Law Firms & Attorneys

The problem

Someone searching for an attorney in Wesley Chapel is usually in a time-sensitive situation. They contact two or three firms online. The first one that responds with something useful — not an autoresponder, not a voicemail — earns the consultation. Most firms don't respond until the next business day.

What Gemma does

Gemma responds to every website inquiry immediately — day or night. She answers basic questions about your practice areas, fee arrangements, and process, collects the prospective client's name, contact information, and a brief description of their matter, and either books a consultation directly or routes the inquiry to your intake team with full notes. After-hours contacts receive an immediate acknowledgment and a first-business-day follow-up.

The problem

Law firms lose a significant share of prospective clients not because they lost the case evaluation, but because the intake follow-up was inconsistent. A potential client submits a contact form, gets a call two days later, doesn't answer, and moves on. Nobody called again. That case went to another firm.

What AI CRM does

Every new prospective client gets an immediate acknowledgment and a structured follow-up sequence across email, SMS, and phone at the right intervals for a legal intake timeline. The sequence stops the moment they respond or schedule a consultation. Prospective clients who went cold at 30 or 60 days get a re-engagement message — some are still looking and just got busy.

The problem

Law firms have a persistent review problem. Clients whose matters resolved well often don't think to leave a review unless asked — and asking feels awkward after a legal matter. Most firms collect reviews sporadically. Firms with 10 reviews lose visibility to firms with 100, regardless of quality.

What Reputation Specialist does

After every successfully resolved matter — a closed case, a completed estate plan, a finalized transaction — your Reputation Specialist sends a brief, warm message thanking the client and including a direct link to your Google review page. The timing and tone are configured to feel appropriate for a post-legal-matter context. Every review that comes in gets a professional, brand-voice response within two hours.